Client: Knet
Need: Golf ball cartons for recycled golf balls. The client needed high-end graphics to help them sell a “refurbished golf ball”.
Challenge: To design a package similar to that of new, more expensive golf balls, and to provide an image of “quality” as part of the marketing.
Solution: We chose a packaging material of metalized polyester laminate on .018 pt SBS stock, which gave the carton a high-end, glossy appearance. Cartons were Ultra Violet ink printed from two to five colours each, with a high-gloss Ultra Violet coating. We chose this ink and coating because they adhered to substrate and dried better. The UV coating also provided a more superior gloss finish than a conventional coating. The carton was designed to provide high-quality print graphics for several product brands.